I heard virgin when I was ready to go abroad. My first UK mobile SIM card belongs to virgin which I bought in shanghai. Red means happiness and propitious in China. It is a hopeful colour. So my parents also choose virgin Atlantic as my first flight. I was very curious about this company by reason of such a foreign multinational firm have so many products abroad. Hence, I search this company via the internet. These inspiring virgin companies can tantalize and evoke emotions not normally associated with other organisations. In this essay, I will write some part of the virgin group and do some SWOT also PEST analysis of it.