however,the idea of CRM （being recession-proof ）caught fire.不过，现在正日渐衰退的客户关系管理的理念曾经很火了一段时间。Sure, CRM initiatives aid in retaining customers and keeping the relationship going. But when business is slowing and customers start to drop off, how does a business pull ahead? According to some, drastic measures must be taken -- and these may require you to spend some money.当然，CRM起初有助于维持客户和维护（人脉）关系。但是，当业务慢下来时，客户量便开始流失，这样业务还怎能在前面跑起来？根据某些情况，必须采取一些重大的措施，而这些就可能要求你去花钱了。
