高分悬赏！！麻烦帮忙翻译这一小段文章，英翻中！！
请勿使用翻译软体！！
文章如下：
Implications for Managers
A major finding of potential interest to managers is that, via preannouncements, firms can “strategically foretell” their future plans and recruit support for them from supply chain participants (e.g., suppliers, distributors, and investors). The area of greatest potential advantage has been in the area of product launch announcements. The launch stage of product development is the most risky in terms of financial exposure and possible loss of competitive position. Significant practice literature shows that increased enthusiasm and cooperation of suppliers, distributors, and (financial analysts) investors strongly mitigates the chances of failure. This result is consistent with a recent study by Schatzel et al. (2003) that indicates a firm’s desire to demonstrate “relational worthiness” to current and prospective supply chain members motivates a firm’s preannouncement behavior. Simply put, our findings emphasize preannouncements as a form of business-to-business marketing communication and point to their potential use as an influencer of supply chain and investor relationships and, ultimately, as an enabler of new product success. However, our model is exploratory; therefore, future research regarding these relationships is indicated.
Limitations
Some possible limitations to this study should also be noted. First, new constructs were developed (e.g., market anticipation). Testing supported their validity, but more research is needed to provide conclusive and generalizable evidence regarding these factors. Second, the response rate of 19.5 percent, although acceptable, is a possible limitation, and other studies are needed to replicate the findings. Finally, the constructs were examined with perceptual measures, which are subject to the bias of respondents. Again, further studies are needed to improve the generalizability of the results.
只要各位能够帮上我的忙，我给分绝对不会吝啬的。
切记：请勿使用翻译软体！！
那麼就麻烦各位了，万事拜托了，谢谢！！
再三叮咛：请勿使用翻译软体！！
翻译得愈通顺愈好，我必定会把分数送给你的！！
谢谢各位的帮忙，有劳各位了，谢谢！！
|
